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GPTMC Teams Up With Southwest Airlines, R Family Vacations And The Dinah Weekend To Promote Gay Travel To Philly
Long-standing And Innovative Partnerships Help Get The Word Out About Gay-friendly Philly
The Greater Philadelphia Tourism Marketing Corporation (GPTMC) is proud to announce the renewal of three partnerships to support its groundbreaking gay and lesbian marketing campaign, Philadelphia – Get Your History Straight and Your Nightlife Gay®. Southwest Airlines has teamed up with GPTMC for the second year, while R Family Vacations and Mariah Hanson’s The Dinah Weekend are working with GPTMC for the third year. All three partnerships employ innovative and collaborative marketing programs, including cross-promotional advertising, e-mail outreach, social media and targeted public relations. Here’s a look at how GPTMC is working to get the gay-friendly Philly message out:
- Southwest